The Dongyue Temple Fair on Mount Tai is held from March 31 to May 7 every year. The birthday of the Dongyue Emperor is March 28. Since the Song Dynasty, the Taishan Temple Fair has been held at this time every year to worship the Dongyue Emperor. In addition to the sacrificial activities, later generations gradually added business and entertainment activities to serve the worshippers from all directions. The contest of Yan Qing in "Water Margin" was held at the Dongyue Temple Fair on Mount Tai. In addition, Yuanjun's birthday is April 28, which is only one month later than the birthday of the Dongyue Emperor. In addition, the influence of Bixia Yuanjun in later generations exceeded that of the Dongyue Emperor. Therefore, the Dongyue Temple Fair was prolonged and the content of worshiping Bixia Yuanjun was added. The Dongyue Temple Fair was once cancelled during the Cultural Revolution. The current Dongyue Temple Fair is held from May 6 to 12, and is generally held in the square on the west side of Daizongfang. In addition to normal religious activities, the contents of the temple fair are mainly economic and trade activities, tourism and cultural entertainment. In recent years, people from all over the world have come in droves, and foreign merchants and tourists have also continued to increase. Dongyue Temple highlights folk religious culture, and comprehensively explores and displays the thousand-year history of Mount Tai. From the unique folk music to the thrilling entertainment competitions, from the colorful folk crafts to the novel and fashionable tourist products, from the mountain worship ceremony to the ancient emperors' Fengshan ceremony, tourists are like entering the Grand View Garden of folk culture. The whole temple fair will last for more than a month. With the theme of "Visiting Dongyue Temple Fair and Viewing Folk Customs", Dongyue Temple Fair deeply explores the cultural connotation of Dongyue Temple Fair, aiming to enrich the cultural life of tourists and urban and rural residents, create the tourism image of "Folk Tai'an, Shopping Tai'an, Food Tai'an; Cultural Taishan, Auspicious Taishan, Blessing Taishan", create a cheerful and peaceful festival atmosphere, further enhance the popularity and attractiveness of Tai'an and Mount Tai, and promote the rapid and sound development of the economy and society. In line with the theme activities of China's rural tourism launched by the National Tourism Administration, in accordance with the three principles of "close to the people, close to enterprises, close to tourists" and "highlight folk religious culture, highlight corporate community culture, and highlight shopping and food culture", this Dongyue Temple Fair has arranged a total of 12 major activities, which will be innovative in the organization and content of the activities. The opening ceremony held at Tianwai Village Square on April 12 will stage folk cultural performances with unique Tai'an and Taishan characteristics. The unique charm of Taishan religion can be appreciated at the Taishan Queen Mother Pool Peach Festival and the Taishan Bixia Temple Blessing and Welcoming Meeting. In addition to the rich and colorful folk activities, our city will also hold a spring tourism social gathering, inviting relevant persons in charge of major domestic travel agencies, media reporters, surrounding large enterprises and universities to visit the scenic spots and conduct tourism business negotiations. At the China Tai'an Tourism Investment Cooperation Negotiation Conference, the heads of well-known domestic and foreign tourism service companies and domestic investment and development companies will discuss tourism development plans. The Tai'an Tourism Shopping and Food Festival will hold a food competition and launch a variety of delicacies to meet the food needs of citizens and tourists.