Beliefs and customs, also known as "popular beliefs", are a kind of traditional concept formed by people in the long-term production and life process. Under the control of this concept, people will have psychological and behavioral identification with certain folk customs. The gods worshipped by traditional folk beliefs are an important source of beliefs and customs, and praying for blessings and avoiding harm is the internal reason for the continuous inheritance of traditional beliefs and customs. The collection of various folk cultural expressions constitutes the cultural space of folk beliefs and customs. The belief and customs of the Queen Mother of the West is a folk culture that has been popular among the people in Jingchuan County, Pingliang City, Gansu Province for a long time. This belief and customs formed in the long farming life uses the Queen Mother of the West culture as a carrier and is mainly characterized by rewarding gods and entertaining people. It contains many cultural contents such as history, religion, folk customs, etiquette, festivals, crafts, skills, etc., showing a distinct northwestern local characteristic. The belief in Queen Mother of the West began in the Song Dynasty. On the 20th day of the third lunar month in the first year of Kaibao in the Northern Song Dynasty (968), a grand sacrificial ceremony was held at the Queen Mother of the West Temple in Huishan, Jingchuan. Tao Gu, a Hanlin scholar, wrote the stele "Ode to the Reconstruction of Queen Mother Palace" at the order of Emperor Taizu of Song, which recorded in detail the history of the ancient tribe of Queen Mother of the West and the grand Queen Mother of the West ceremony in Jingchuan. Since then, the Queen Mother of the West ceremony has been held in the local area for more than a thousand years, with 1,039 sessions, and is deeply rooted in the hearts of the general public. Every year on the 20th day of the third lunar month, the Queen Mother of the West ceremony is held, and almost all the people in Jingchuan go out to the Queen Mother of the West Temple. Many believers rush to the Queen Mother of the West Temple at around 3 a.m. to burn the first incense. At around 7 a.m., people from all towns and villages flock to the ancestral temple from all directions to burn incense and pray for the gods to grant offspring, cure diseases, bring good luck, and protect safety, or pray for good weather and peace. Despite the long distance, believers from Shaanxi, Ningxia, Henan and other provinces and cities and counties such as Qingyang, Xifeng, Ningxian and Zhenyuan came to the ceremony with various offerings. The belief in Queen Mother of the West reflects the people's desire for a harmonious and reunited life, which helps to enhance the cohesion of the Chinese nation, promote national unity and further promote the construction of a harmonious society. (No pictures yet, welcome to provide.) (No pictures yet, welcome to provide.)